Meet the Nokia E5
Creative direction and Art direction
As a part of Nokia Messaging global campaign " Discovery phase", aiming to introduce their new phones, services, and outlines their capabilities. Video demos were made for the new devices launch. Instead of concentrating in the technical specificities, we decided to illustrate the emotional benefits of having such phones. This video shows Karim the hero character using the messaging services and phone new functions to succeed in his work and family life.
Karim’s a busy man. He’s got four meetings before noon and a plane to catch. He’s got presentations to give, deadlines to meet and an old friend to catch up with for lunch. Using IM and email on his Nokia he can juggle pretty much everything, but he’s got one meeting that he can’t miss: 4pm. In the park. For a skateboard lesson with his son.
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Above some screens from the storyboard.
View the online advertising
Creative direction and Art direction
As a part of Nokia Messaging global campaign " Discovery phase", aiming to introduce their new phones, services, and outlines their capabilities. Video demos were made for the new devices launch. Instead of concentrating in the technical specificities, we decided to illustrate the emotional benefits of having such phones. This video shows Karim the hero character using the messaging services and phone new functions to succeed in his work and family life.
Karim’s a busy man. He’s got four meetings before noon and a plane to catch. He’s got presentations to give, deadlines to meet and an old friend to catch up with for lunch. Using IM and email on his Nokia he can juggle pretty much everything, but he’s got one meeting that he can’t miss: 4pm. In the park. For a skateboard lesson with his son.
_________________________
Above some screens from the storyboard.
View the online advertising