http://work.millice.co.uk Cyril Louis - millice Thu, 16 Feb 2012 17:59:35 +0000 http://work.millice.co.uk en http://work.millice.co.uk/Bacardi-True-Originals http://work.millice.co.uk/following/work.millice.co.uk/Bacardi-True-Originals Thu, 16 Feb 2012 17:59:35 +0000 Cyril Louis - millice 1925279 Bacardi True Originals Creative direction The new Bacardi Trade campaign is the meaning behind the following well received True Originals videos. But who are these True Originals? Is the man leaving the Bacardi chip real or a urban myth? The following movie was the last of the 4 videos acting as conversation starters for the launch of the campaign. True Originals is about becoming the ultimate bartender, regardless if it’s a sophisticated, refined Mixing master or free-stylin Slinger. Who ever they want to be as a bartender, Bacardi will help them achieve that goal and someday become… …a True Original. Bacardi history is rich and at the core of the cocktail invention. Bacardi will open new doors for experimentation. Will lead the future of cocktails, writing the history of Bacardi… AGAIN! Contact me if you would like to know more about this project. nb: I did not create the movie above http://work.millice.co.uk/Nike-Rugby http://work.millice.co.uk/following/work.millice.co.uk/Nike-Rugby Mon, 29 Aug 2011 16:18:16 +0000 Cyril Louis - millice 1925255 Contact me if you would like to know more about this project. http://work.millice.co.uk/Audiomatik http://work.millice.co.uk/following/work.millice.co.uk/Audiomatik Thu, 25 Aug 2011 08:26:40 +0000 Cyril Louis - millice 477650 Design and Illustration _________________________ <img src="http://payload.cargocollective.com/1/0/19235/477650/flyer_recto_640.jpg" border="0" width="640" height="908" width_o="874" height_o="1240" src_o="http://payload.cargocollective.com/1/0/19235/477650/flyer_recto_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/477650/flyer_verso_640.jpg" border="0" width="640" height="908" width_o="874" height_o="1240" src_o="http://payload.cargocollective.com/1/0/19235/477650/flyer_verso_o.jpg" align="left" /> Flyer design for "Audiomatik" an electronic music party by Electronikcircus. http://work.millice.co.uk/Nokia-Nseries http://work.millice.co.uk/following/work.millice.co.uk/Nokia-Nseries Sun, 21 Aug 2011 15:32:23 +0000 Cyril Louis - millice 1891119 Nokia Nseries Creative direction and Art direction <img src="http://payload.cargocollective.com/1/0/19235/1891119/Nseries_main_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/1891119/Nseries_main_o.jpg" align="left" /> The aim was to humanize the Nseries page. The answer: It’s not technology, it’s what you do with it. Authentic and engaging stories of a panel of charismatic people having an fascinating and exiting job or social commitment using the Nokia devices and application in a very interesting way. http://europe.nokia.com/find-products/nseries The following stories were the first to be made with some great one to come. Dirtbike diary <img src="http://payload.cargocollective.com/1/0/19235/1891119/dirtbike_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/1891119/dirtbike_o.jpg" align="left" /> The Dirtbike diary is presented as an interactive map - video of a fascinating journey from Jyri Koski in Laos. The user can watch it like a movie, alternating between videos and maps or interact and watch the journey best moments in the chosen order. Colin Mutchler <img src="http://payload.cargocollective.com/1/0/19235/1891119/colin_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/1891119/colin_o.jpg" align="left" /> Everyone has a story to tell. That’s what Colin Mutchler did. His film is about doing something he’s always wanted to do. Colin wanted to film himself achieving his childhood dream, then share it with his friends and family. Stickman adventures <img src="http://payload.cargocollective.com/1/0/19235/1891119/stickman_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/1891119/stickman_o.jpg" align="left" /> Third and last movies of the series entirely made on an N97, filming, drawing and music. http://work.millice.co.uk/Meet-the-Nokia-E5 http://work.millice.co.uk/following/work.millice.co.uk/Meet-the-Nokia-E5 Sat, 03 Jul 2010 11:40:10 +0000 Cyril Louis - millice 479178 Meet the Nokia E5 Creative direction and Art direction <img src="http://payload.cargocollective.com/1/0/19235/479178/00_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/00_E5_o.jpg" align="left" /> As a part of Nokia Messaging global campaign " Discovery phase", aiming to introduce their new phones, services, and outlines their capabilities. Video demos were made for the new devices launch. Instead of concentrating in the technical specificities, we decided to illustrate the emotional benefits of having such phones. This video shows Karim the hero character using the messaging services and phone new functions to succeed in his work and family life. Karim’s a busy man. He’s got four meetings before noon and a plane to catch. He’s got presentations to give, deadlines to meet and an old friend to catch up with for lunch. Using IM and email on his Nokia he can juggle pretty much everything, but he’s got one meeting that he can’t miss: 4pm. In the park. For a skateboard lesson with his son. _________________________ <img src="http://payload.cargocollective.com/1/0/19235/479178/01_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/01_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/02_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/02_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/03_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/03_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/04_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/04_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/05_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/05_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/06_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/06_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/07_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/07_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/08_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/08_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/09_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/09_E5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479178/10_E5_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479178/10_E5_o.jpg" align="left" /> Above some screens from the storyboard. View the online advertising http://work.millice.co.uk/Find-the-Nokia-C6 http://work.millice.co.uk/following/work.millice.co.uk/Find-the-Nokia-C6 Mon, 28 Jun 2010 09:11:27 +0000 Cyril Louis - millice 479171 Find the Nokia C6 Creative direction and Art direction <img src="http://payload.cargocollective.com/1/0/19235/479171/00_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/00_C6_o.jpg" align="left" /> As a part of Nokia Messaging global campaign " Discovery phase", aiming to introduce their new phones, services, and outlines their capabilities. Video demos were made for the new devices launch. Instead of concentrating in the technical specificities, we decided to illustrate the emotional benefits of having such phones. Carrie's looking forward to a day out with her friends and family. It’s a perfect day for a picnic, but Carrie’s lost her Nokia C6 so she doesn’t know where they’re meeting. She also doesn’t know that her little boy Charlie has ‘borrowed’ her phone and is using it to entertain the baby. Or that he’s having an IM chat and checking Facebook. Luckily Charlie wants an ice cream enough to make him give the phone back. _________________________ <img src="http://payload.cargocollective.com/1/0/19235/479171/01_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/01_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/02_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/02_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/03_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/03_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/04_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/04_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/05_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/05_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/06_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/06_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/07_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/07_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/08_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/08_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/09_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/09_C6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/479171/10_C6_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/479171/10_C6_o.jpg" align="left" /> Above some screens from the storyboard. View the online advertising http://work.millice.co.uk/Love-the-Nokia-C3 http://work.millice.co.uk/following/work.millice.co.uk/Love-the-Nokia-C3 Mon, 28 Jun 2010 09:11:25 +0000 Cyril Louis - millice 478046 Love the Nokia C3 Creative direction and Art direction <img src="http://payload.cargocollective.com/1/0/19235/478046/00_C3b_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/00_C3b_o.jpg" align="left" /> As a part of Nokia Messaging global campaign " Discovery phase", aiming to introduce their new phones, services, and outlines their capabilities. Video demos were made for the new devices launch. Instead of concentrating in the technical specificities, we decided to illustrate the emotional benefits of having such phones. This video shows Daisy the hero character using the messaging services to achieve her goal. Daisy’s in love with Antonio. But he doesn’t know she exists. Luckily she has a Nokia C3, a genius best friend called Brains, and a very resourceful pet rabbit called Doofus. Together they make a plan (over IM) to get Antonio’s attention, and win his heart. When an unsuspecting Antonio sees an injured rabbit in the park he stops to help, and when he sees Daisy it’s love at first sight. _________________________ <img src="http://payload.cargocollective.com/1/0/19235/478046/01_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/01_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/02_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/02_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/03_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/03_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/04_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/04_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/05_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/05_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/06_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/06_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/07_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/07_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/08_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/08_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/09_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/09_C3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/478046/10_C3_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/478046/10_C3_o.jpg" align="left" /> Above some screens from the storyboard. View the online advertising http://work.millice.co.uk/Hennessy-Black http://work.millice.co.uk/following/work.millice.co.uk/Hennessy-Black Tue, 22 Jun 2010 10:46:15 +0000 Cyril Louis - millice 473120 Hennessy Black Creative direction and Art direction <img src="http://payload.cargocollective.com/1/0/19235/473120/00_home_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/00_home_o.jpg" align="left" /> Invited to pitch for the new Hennessy Black website and proposed that the product and the conversation take the center stage. In the digital age consumers own brands. Brands need to co-exist with their audience and be a part of the conversation. Your fans are your army, embrace their passion to build conversations, the effect is local and global providing a platform for brand engagement. The execution is to have the platform shaped by the conversation. You can switch between normal and conversation mode. In conversation mode the entire site is built with the profile images of people originating and participating in Hennessy Black conversations across social media destination. Conversation are aggregated to create the visual mosaic effect, each thumbnail represent a conversation. _________________________ <img src="http://payload.cargocollective.com/1/0/19235/473120/001_home_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/001_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/001HNS_About_conversation_01_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/001HNS_About_conversation_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/002conversation_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/002conversation_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/004_home_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/004_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/005_home_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/005_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/009_home_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/009_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/012_iphone_nav_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/012_iphone_nav_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/015_event_facebook_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/015_event_facebook_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/016_twitter_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473120/016_twitter_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473120/035_iphone-app_beat-mixer_640.jpg" border="0" width="640" height="400" width_o="857" height_o="536" src_o="http://payload.cargocollective.com/1/0/19235/473120/035_iphone-app_beat-mixer_o.jpg" align="left" /> Platform features • The navigation is a journey of discovery with use of 360°  video immersing the user. • Browse using your iphone: A web app on Iphone enabling to control the website thru the motion sensor and track pad. • Access exclusive events and party with friends. • Inspiring experiences that drive engagement. • Download apps to take the experience with you. http://work.millice.co.uk/The-wrong-door http://work.millice.co.uk/following/work.millice.co.uk/The-wrong-door Sun, 20 Jun 2010 15:42:55 +0000 Cyril Louis - millice 473311 The wrong door Creative and Art direction <img src="http://payload.cargocollective.com/1/0/19235/473311/00_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/00_TWD_o.jpg" align="left" /> Daring BBC comedy tv show online presence. In this parallel universe, herds of space hoppers and shopping trolleys roam the countryside; robots play tennis; mini-bars come with a helpful mini-barman; magazines come with a free, blow-up boyfriend; and mp3 players generate 3-D popstar holograms and monsters under the bed. Visit the website _________________________ <img src="http://payload.cargocollective.com/1/0/19235/473311/02_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/02_TWD_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473311/03_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/03_TWD_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473311/04_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/04_TWD_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473311/05_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/05_TWD_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473311/06_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/06_TWD_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473311/07_TWD_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473311/07_TWD_o.jpg" align="left" /> http://work.millice.co.uk/The-Concretes-In-colours http://work.millice.co.uk/following/work.millice.co.uk/The-Concretes-In-colours Sun, 20 Jun 2010 15:42:54 +0000 Cyril Louis - millice 473298 The Concretes - In colours Creative and design <img src="http://payload.cargocollective.com/1/0/19235/473298/00_concretes_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/00_concretes_o.jpg" align="left" /> The Concretes In-Colour site has been created to support the new album from the Concretes. The site brings to life the album artwork, with intricate animations and hidden content for the viewer to discover. You can also create your own Concrete box and save it as a wallpaper or send to a friend... Originally developed to support the release of the debut album by the band The Concretes, the website, which offered visitors the chance to make original art, continued to thrive well over a year after the campaign launched, notching up over 6,701 hours of airplay for the online album sampler.
 Website offline _________________________ <img src="http://payload.cargocollective.com/1/0/19235/473298/02_concretes_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/02_concretes_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473298/03_concretes_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/03_concretes_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473298/04_concretes_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/04_concretes_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473298/05_concretes_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/05_concretes_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/19235/473298/06_concretesb_640.jpg" border="0" width="640" height="400" width_o="1400" height_o="875" src_o="http://payload.cargocollective.com/1/0/19235/473298/06_concretesb_o.jpg" align="left" /> Awards and publications: Webby nominee 2007, Eurobest 2008, BIMAS 2006, IMAA 2006, Cannes Cyber Lions 2006, FWA of the day.